NordicTrack and ProForm are the two most searched treadmill brands in the UK, and with huge similarities across their product lineups, most buyers assume they are rivals. They are not.
Both brands are manufactured by the same parent company, iFIT Health & Fitness, in the same factories in Logan, Utah. They share the same app ecosystem, the same core engineering, and many of the same internal components. The difference is positioning: NordicTrack is the premium line with bigger screens and higher price tags. ProForm is the value line offering similar running hardware at lower prices.
Understanding this relationship is the key to making the right buying decision. You are not choosing between two competing products. You are choosing between two different packaging strategies for the same underlying technology. This guide breaks down exactly where your money goes with each brand, who wins at every UK price point, and which brand suits different types of buyer.
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The iFIT Connection: Same Company, Same App, Different Branding
iFIT Health & Fitness (formerly ICON Health & Fitness) is the world’s largest home fitness equipment company. It owns NordicTrack, ProForm, Freemotion, and the iFIT connected fitness platform.
Every NordicTrack and every ProForm treadmill sold in the UK connects to the same iFIT app, uses the same SmartAdjust automatic speed and incline control, accesses the same 10,000+ trainer-led workout library, and syncs with the same fitness apps (Strava, Garmin, Google Fit, Apple Health).
The subscription pricing is identical. iFIT Train costs £14/month on both brands. iFIT Pro costs £34/month on both. A trainer in Reykjavik adjusting your incline works exactly the same way whether the logo on your console says NordicTrack or ProForm. The software experience is indistinguishable.
Where the brands diverge is hardware and presentation. NordicTrack gets the larger built-in touchscreens (up to 22 inches on models like the Commercial 2450), decline capability on Commercial and Ultra models, FlexSelect adjustable cushioning, and higher price tags. ProForm gets competitive motors and belt sizes at lower prices, with smaller screens or no built-in screen at all. The engineering underneath is fundamentally the same. The question is how much you are willing to pay for the screen and extras on top.
Where ProForm Wins
Price-to-Spec Ratio
Pound for pound, ProForm consistently delivers more running hardware than NordicTrack. The ProForm Carbon TLX at £1,199 matches the NordicTrack T Series 8 at £1,299 on motor power (3.0 CHP), belt size (51 × 152 cm), and incline (12%), while costing £100 less. The ProForm Carbon Pro 2000 at £1,499 includes a 10-inch touchscreen and 159 kg weight capacity, undercutting comparable NordicTrack configurations by a pretty considerable margin.
At the budget end, ProForm has no real NordicTrack competition. The Carbon TL at £619 offers a 2.6 CHP motor, ProShox cushioning, 20 onboard programmes, and full iFIT integration at a price where NordicTrack’s cheapest option (the T Series 5 at around £699) delivers a smaller motor and a shorter belt, although it does have a much smaller and more compact form factor for UK households. Then again, you’d expect that to make it cheaper, not 70 quid more!
Budget and Mid-Range Choice
ProForm offers five models in the UK spanning £599 to £1,499, with strong options at every tier. NordicTrack’s UK range starts competitively with the T5 but quickly jumps into £1,200+ territory for running-grade hardware. If your budget is under £1,200, ProForm gives you more choice and better specs for the money.
No-Subscription Functionality
The ProForm Carbon TL includes 20 built-in workout programmes that work without any subscription. NordicTrack’s budget models are more dependent on iFIT for a complete experience. If you are unsure about committing to a monthly fee, the Carbon TL offers better standalone value.
Where NordicTrack Wins
Built-In Touchscreens
NordicTrack puts touchscreens on more of its range and offers larger options. The T Series 10 has a 10-inch display, the T Series 16 jumps to 16 inches, and the Commercial and Ultra models go up to 22 inches. ProForm offers a built-in screen on only one UK model, the Carbon Pro 2000, with a 10-inch display. If a large, immersive built-in screen is important to you, NordicTrack has significantly more choice.
Decline Capability
NordicTrack’s Commercial LE, Commercial 1250, and Ultra models offer decline training (typically -3% to -6%). No ProForm treadmill sold in the UK has decline capability. Decline training engages different muscle groups, simulates downhill running, and adds genuine workout variety. If decline matters to your training, NordicTrack is the only option between the two brands.
Premium Build and Wider Belts
NordicTrack’s Commercial range offers 55 cm wide belts compared to 51 cm on the widest ProForm models. That extra 4 cm makes a noticeable difference for taller or broader runners. The Commercial and Ultra models also tend to have heavier frames and higher build weights, contributing to greater stability at speed.
FlexSelect Cushioning
NordicTrack’s FlexSelect system lets you toggle between a softer, more cushioned setting and a firmer, road-like feel. ProForm’s ProShox cushioning is fixed-firmness on all models except the Pro 2000, which offers adjustable firmness. If switchable cushioning matters to you, NordicTrack offers it across more of its range.
Head-to-Head: NordicTrack vs ProForm at Every UK Price Point
Under £700: ProForm Wins
The ProForm Carbon TL (£619) is the standout at this price. It delivers a 2.6 CHP motor, 46 × 140 cm ProShox cushioned belt, 10% incline, 20 onboard programmes, and full iFIT integration. The NordicTrack T Series 5 (around £599 to £799 depending on retailer) offers a 2.25 CHP motor and a 51 × 127 cm belt. The NordicTrack has a slightly wider but shorter belt. The ProForm has a more powerful motor, better cushioning, and built-in programmes.
Verdict: The Carbon TL offers better overall specs and more standalone functionality at a lower or comparable price. ProForm wins this bracket convincingly.
£900 to £1,200: ProForm Wins
The ProForm Carbon TLS (£999) offers 12% incline, Quiet Drive motor, compact folding, and a bundled iFIT membership. The ProForm Carbon TLX (£1,199) steps up to a 3.0 CHP motor, 12 mph, and a 51 × 152 cm belt. NordicTrack has limited options in this range unless the T Series 10 is heavily discounted (it occasionally drops to around £1,149).
Verdict: ProForm owns this bracket with two strong models. The TLX in particular delivers gym-grade running specs at a price where NordicTrack struggles to compete.
£1,200 to £1,500: Close Call, Different Strengths
This is where the competition gets interesting. The ProForm Carbon Pro 2000 (£1,499) offers a 10-inch touchscreen, 3.0 CHP motor, 51 × 152 cm belt, and 159 kg weight capacity. The NordicTrack T Series 8 (£1,299) matches the motor and belt but has a 7-inch LCD instead of a touchscreen. The T Series 10 (£1,149 to £1,799 depending on discounts) adds a 10-inch touchscreen. The T Series 16 (£1,499 to £1,799) brings a 16-inch screen and 3.6 CHP motor.
Verdict: Depends on priorities. For the best-value touchscreen under £1,500, the ProForm Pro 2000 is hard to beat. For the biggest screen at this price point, the NordicTrack T16 on sale is compelling. For running hardware without a touchscreen at the lowest price, the ProForm TLX at £1,199 saves you hundreds.
£1,500 to £2,000: NordicTrack Wins
NordicTrack opens up with the Commercial LE (£1,499 to £1,999), which adds decline capability (-3% to 12%) and a wider 55 cm belt with a 3.6 CHP motor. The Commercial 1250 (around £1,899) combines a touchscreen with decline. ProForm’s range tops out at £1,499 with the Pro 2000, leaving NordicTrack unopposed at higher price points.
Verdict: NordicTrack wins by default, as ProForm does not compete above £1,500 in the UK. If you want decline training, a wider belt, or a more powerful motor, NordicTrack is your only option between the two brands.
£2,000+: NordicTrack Only
The NordicTrack Commercial 1750, Commercial 2450, and Ultra range (X16 and X24) occupy this space with touchscreens up to 22 inches, motors up to 4.25 CHP, and decline up to -6%. ProForm has no presence here. If your budget stretches above £2,000, the only question is which NordicTrack to buy.
iFIT on Both: What is Actually Different?
The iFIT software experience is identical on both brands. The same workouts, the same trainers, the same SmartAdjust, the same ActivePulse heart rate training. The difference is purely in how you access it.
On NordicTrack models with built-in touchscreens, iFIT runs natively on the display. You sign in on the screen, browse workouts, and the content plays directly on the treadmill. On ProForm models without a touchscreen (everything except the Pro 2000), you connect via Bluetooth and stream iFIT on your own phone or tablet propped on the built-in shelf. The SmartAdjust automatic controls work identically either way.
The practical difference is convenience. A built-in screen means no pairing, no shelf balancing, no separate device to charge. Your own tablet means a potentially larger display, the ability to use it for other things, and no dependency on a treadmill screen that cannot be upgraded. Neither approach is objectively better. It comes down to personal preference and whether you already own a tablet.
Which Brand if You Will Not Subscribe to iFIT?
If you do not plan to subscribe to iFIT, ProForm generally offers better value. The Carbon TL includes 20 built-in programmes that work without any subscription, and the physical hardware (motor, belt, cushioning) stands on its own merits. NordicTrack models with built-in touchscreens lose much of their value proposition without iFIT, as the screens show limited functionality in manual mode.
That said, if you are not subscribing to iFIT, you should also consider brands that are not built around a subscription model at all. Reebok and JLL both offer treadmills with comprehensive built-in programmes, no monthly fees, and strong hardware at competitive prices. The subscription question is not just “NordicTrack or ProForm” but “do I want an iFIT treadmill at all?”
Build Quality and Warranty Compared
Both brands offer identical extended warranty terms when you register within 28 days of purchase at iconsupport.eu: lifetime frame guarantee, 5-year motor warranty (parts only), and 2 years parts and labour. The registration deadline and process are the same. The default warranty without registration is 12 months on both brands.
Build quality is comparable at equivalent price points. Both use steel frames, SpaceSaver folding with EasyLift hydraulic assist, and transport wheels. NordicTrack’s Commercial models tend to be heavier and more robust than anything in ProForm’s current UK range, but at the T Series level the construction quality is very similar to ProForm’s Carbon range. Both brands are manufactured in the same facilities to the same engineering standards.
Quick Decision Guide
Buy ProForm if: You want the best running specs for your budget. You already own a tablet. You want strong standalone functionality without a subscription. Your budget is under £1,500. You prioritise value over screen size.
Buy NordicTrack if: You want a large built-in touchscreen. You want decline training capability. You want a wider 55 cm belt. Your budget is above £1,500. You are fully committed to iFIT and want the most immersive experience.
Consider neither if: You do not want a subscription. Brands like Reebok and JLL offer excellent treadmills with built-in programmes and no ongoing fees.
Final Verdict
NordicTrack and ProForm are not competitors. They are siblings from the same parent company, engineered in the same factories, running the same software. NordicTrack is the premium packaging. ProForm is the value packaging. The running experience on a ProForm Carbon TLX at £1,199 is virtually indistinguishable from a NordicTrack T Series 8 at £1,299, because the motor, belt, incline, and app are the same.
For most UK buyers on a budget under £1,500, ProForm delivers better value. The Carbon TL is arguably the best budget iFIT treadmill in the country. It’s big brother, the Carbon TLX is one of the strongest mid-range running treadmills available. And the final boss of the ProForm lineup, the Carbon Pro 2000, is the most affordable touchscreen iFIT treadmill you can buy.
For buyers who want the biggest screens, decline training, wider belts, and the most premium experience iFIT can offer, NordicTrack is the clear choice. The T Series 16, Commercial LE, and Commercial 1250 deliver features that ProForm simply does not offer in the UK market.
The smartest approach is to decide what you actually need, then pick the brand that delivers it at the best price. They are built by the same people, in the same place, using the same technology. The logo on the console is the least important part of the decision.
Frequently Asked Questions
Are NordicTrack and ProForm made by the same company?
Yes. Both brands are owned and manufactured by iFIT Health & Fitness (formerly ICON Health & Fitness), the world’s largest home fitness equipment company. They share factory floors, engineering teams, and the iFIT app platform. NordicTrack is positioned as the premium brand and ProForm as the value brand.
Is the iFIT app the same on both brands?
Identical. The same 10,000+ workouts, the same trainers, the same SmartAdjust automatic controls, the same ActivePulse heart rate training, and the same subscription pricing (£14/month for Train, £34/month for Pro). The only difference is whether you watch on a built-in screen or your own device.
Which is better for running, NordicTrack or ProForm?
At equivalent price points, the running hardware is very similar. The ProForm Carbon TLX (£1,199) and NordicTrack T Series 8 (£1,299) both offer 3.0 CHP motors and 51 × 152 cm belts. NordicTrack wins at the premium end with 3.6 CHP motors, 55 cm wide belts, and decline capability on Commercial models. ProForm wins on price for equivalent running specs.
Which brand is better without an iFIT subscription?
ProForm, specifically the Carbon TL which includes 20 built-in programmes. NordicTrack models with built-in touchscreens lose significant functionality without iFIT. However, if you do not want a subscription at all, consider Reebok or JLL which are designed around subscription-free use.
Can I use NordicTrack and ProForm treadmills with Zwift?
Neither brand is natively Zwift-compatible. Both are designed exclusively for the iFIT platform. You can run on either treadmill while watching Zwift on a separate device, but the treadmill will not transmit speed data to Zwift or receive automatic pace adjustments.
Do NordicTrack and ProForm have the same warranty?
Yes. Both offer identical extended warranty terms when registered within 28 days: lifetime frame guarantee, 5-year motor warranty (parts only), and 2 years parts and labour. The registration process is the same (iconsupport.eu), and the default without registration is 12 months on both brands.
Is NordicTrack worth the extra money over ProForm?
It depends on what you are paying extra for. If the premium buys you a larger touchscreen, decline training, or a wider belt that you will actually use, then yes. If you are paying more for similar running hardware with a different logo, then no. Compare the specific models rather than the brand names.
Explore the full range: ProForm Treadmills UK | NordicTrack Treadmills UK
Last Updated: February 2026 – Prices correct at time of writing.
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